Monday, 26 March 2012

LI Spot the Ball !

Our Expandasign UK Team were among the other 20000+ London Irish Supporters enjoying the sun at St Patrick's Party game on the 25th March, as if we need an excuse for a Guinness or 2!

London Irish said: 'A last-gasp try from Tom Croft was just enough to see off London Irish in the Aviva Premiership this afternoon in front of a 20,905 crowd at the Madjeski Stadium.

In a topsy-turvy encounter that was played at breakneck speed, London Irish were punished for a chasing the game at the death as a pass failed to find its intended recipient, leaving replacement back-rower Croft with a free passage under the posts with time up on the clock.

It was a great advertisement for the Aviva Premiership with both sides wanting to play. Irish showed a lot of heart and passion right until the end, but unfortunately, on this occasion, it was not enough.'

Now, here's a good one for you all....Who can spot the ball?!

Friday, 16 March 2012

IOEX , Expandasign & a Bok!

New show, New venue and a New integrated marketing approach….phew, all this New stuff can wear you out!

The New Show is the International Outdoor Event Expo (IOEX) which is an extension to the well established International CONFEX to act as a more complete supply base for Conference and Event organisers so they can ‘one-stop-shop’ their needs.

The New Venue was the ExCel Exhibition Centre in the heart of docklands which will be part of the hub of the 2012 Games.

The New Integrated Marketing Approach was to have all our product examples and samples with the same unified message of “we make these”.

This last one may seem an obvious move but, until now we have used branded examples of our product so potential clients could see the quality of the companies we already work for. However, there are only so many times you can be asked for a particular brand of Ice Cream or Fizzy Drink or Burger with Fries, before a change is in the air!

IOEX brought customer acceptance of our “we make these” approach with comments from stand visitors of ‘what a simple message, that says it all’ and ‘I really don’t feel embarrassed about talking to you because I know what you do’ and a few more besides.

3 long days on your feet make New a bit wearing, but in the aftermath of sifting through what was achieved, a worthwhile outcome looks to be on the horizon.

The Bok's come home!

Friday, 2 March 2012

IOEX & Expandasign UK

Well it's the 2nd of March and already this year is racing away from us!  We're rapidly approaching the outdoor exhibition season and what better way to start than with the International Outdoor Event Expo (IOEX).

Next week will see the first IOEX that will be co-located with the already successful International Confex at ExCel.  IOEX will provide visitors with a chance to meet exhibitors covering all aspects of services to the event industry.  The show will also offer a seminar program running across the three days.

The guys at IOEX asked us to help brand the show for them using the 
versatile Ex Up Towers and the old favorite Flying Banners.  With both products having the great feature of being able to re-brand by just buying fabrics these are great products for anyone to start with!

We at Expandasign UK are lucky enough to be exhibiting at the show on stand 620, don't forget to drop by for a chat to see how we can help you.

Off to load the van now in anticipation for Monday's set up!

Expandasign UK Exhibition Team